The Welcome Letter! (AlumniMagnet)
Use this as a starting point when composing your new site's Welcome Letter. Remember, the objective is to make people sign in with their new password successfully--not to advertise events, etc. So try to be short and to the point with minimal clutter.
Subject Line: The New xyzsite.com
################ Begin Letter ###################
Dear [first_name],
Our http://www.xyzsite.com address hasn't changed, but we've got a new look and new functionality!
We are now using a website platform called AlumniMagnet. This move will help us provide you with expanded business, career, and social networking opportunities as well as numerous value-added services and benefits.
Your participation is key to our community's success. Membership dues in particular provide the financial support our community needs to host events and provide membership services each year. Having alumni and alumnae join as Club members makes a real difference.
Important: Take a moment now to ensure we have current contact information for you. Please log in to your account at http://www.xyzsite.com using:
Email: [email]
Password: [password]
* If you run into trouble, see the troubleshooting section at the bottom of this email.
Finally, an enormous amount of volunteer effort has gone into creating this website over the last few months, and this will continue as we add new features in the coming weeks. Your support, patience, and understanding are appreciated as we work out the inevitable kinks.
With our new website and your active involvement and support, the officers and directors of the club look forward to continuing to strengthen our alumni club and network!
Best regards,
Jane Smith, President [Be sure to change the name here and the name of the organization on the next line!]
The XYZ Alumni Club
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Troubleshooting
If you forgot your password:
Please reset it at http://www.xyzsite.com/user.html?op=ru
If upon signing in you get an Error 201:
...it means that the email address you provided is not the one we have on file for you:
1. Make sure you typed it correctly (it is NOT case sensitive).
2. Make sure your browser is NOT auto-filling this field.
3. If you think it is possible that we have a different email address for you which forwards to the one at the top of this email, please try it. This is rare, but does happen.
If you get an Error 202:
...it means that you entered the right email, but the wrong password.
1. Make sure you typed it correctly (it IS case sensitive).
2. Make sure your browser is NOT auto-filling this field.
3. If 1 and 2 failed, you may reset it at http://www.xyzsite.com/user.html?op=ru
If you received 2 copies of this email OR believe the info is not what it should be:
...you may have multiple accounts on the system under different emails. Please contact webmaster@xyzsite.com
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